Instructions Design| Peppa Pig Play-set:
My roll was to design in-pack instructions for this play-set. I ran the kick-off meeting and worked cross-functionally with Engineers, Package Designers, Project Managers and Copywriters. This is a 5 Language visual instruction design that needs to be universally understood by most countries around the world, so all copy needs to be translated 27 times. I worked remotely with EASM and CAD files, videos, and product photography to art direct images in sequential order for illustrations. I always ensure the design matches the latest brand look for the the product, check files, and prepare for internal review and print.
This item was featured in Hasbro's Innovative Play and Entertainment Lineup For 2022:
